Cisco 360
Visual Identity Design
Cisco Systems introduced the 360 Partner Program, a pioneering initiative that underscores their commitment to empowering partners in meeting diverse customer needs. This new program offers an integrated incentive structure and a scoring system that emphasizes the unique value each partner contributes, moving beyond a traditional focus on sales volume.
The Cisco 360 Partner Program mark embodies partnership and collaboration through a vibrant convergence of colors, symbolizing diverse roles and expertise within the ecosystem. This minimal, energetic design presents Cisco 360 as streamlined program that enables partners to easily engage and grow with Cisco. Optimized for versatility, the mark seamlessly adapts across digital and print applications—from social media and conference presentations to billboards, print ads, and branded merchandise.
