Bringing Cisco’s Retail Innovations to Life—in Under 90 Seconds

 

Cisco Store Film

As the Visual Designer for this film, I played a key role in shaping its aesthetic and storytelling. Created to position Cisco as an innovator in the retail industry, the film aimed to capture the interest of business owners—introducing them to Cisco’s solutions in a clear and engaging way without overwhelming them with technical details. Collaborating closely with the director, writer, animator, and sound designer, I developed key frame illustrations that defined the film’s visual style and narrative flow. My contributions ensured a cohesive and polished final product that effectively communicated Cisco’s value to potential customers.

 
 
 

Think storyboarding takes too long?
Try making a film without it.

The Power of Storyboarding

The storyboards I created were essential in shaping this project, ensuring the visuals and narrative worked seamlessly together. Through thoughtful planning of each sequence, I collaborated closely with the team to refine the script, enhancing both clarity and impact. This approach led to a polished first draft and significantly streamlined the revision process, resulting in a more efficient production and a stronger final film.